Privacy Policy - New website

Privacy Policy

Madison Wine Club Limited and its subsidiaries and associated companies (collectively "our", "we", ”MWC", ”Company" or "Madison") respect the privacy rights of visitors to this website and of individuals who participate in, access, or sign up for any of MWC's services, activities, or online content (collectively, the "Services"). We endeavour to ensure that all collection, transmission, storage, and use of personal data are carried out in compliance with the Personal Data (Privacy) Ordinance (Cap. 486) of the laws of the Hong Kong Special Administrative Region ("PDPO"). By providing your personal data to us, you are consenting to this Privacy Policy.

The term "personal data" shall have the meaning ascribed to it by PDPO.

Scope

This Privacy Policy Statement applies to the Company’s website and other business activities. 

Purpose of Collection and Use of Personal Data

You are not required to provide any personal data in order to access this website. However, when you participate in, access, or sign up for any of the Services, personal data will be collected from you to enable MWC to provide the Services. You may decline to provide the requested personal data, but in such a case MWC may be unable to provide you with the Services.

Personal data collected from you may be used by MWC for purposes including, without limitation:

  • Processing your application for the Services
  • Enabling the provision of the Services to you
  • Conducting identity verification 
  • Order processing, billing and fulfilment 
  • Processing payment instructions or collecting amounts outstanding from you in relation to the provision of the Services
  • Provision of customer services
  • Handling your complaints and account enquiries
  • Designing services for you
  • Conducting market research or opinion surveys
  • Conducting research, statistical analysis, and behavioural analysis
  • Marketing of the Services by MWC
  • Fraud prevention and detection
  • Auditing purposes
  • Making such disclosures as required by applicable laws, rules and regulations 
  • Any other purposes directly related to the purpose for which the personal data were originally collected


Type of personal data collected

The types of personal data collected by MWC may include, without limitation:

  • Your personal and contact information, including your name, gender, date of birth, identity card number, telephone number, email address, residential address, correspondence address, and/or billing address;
  • Your business information, including company name and business title;
  • Your credit card information, including the name of the cardholder, the last four digits of the credit card account number, and the expiry date;
  • Your account details, including account numbers and user accounts;
  • Your technical and online information, including IP address, real‑time geographic location data, browser settings, browsing records, and/or other Internet log information of your computer or mobile device;
  • Any other information as necessary for the provision of the Services to you.

Confidentiality, Disclosure and Security of Personal Data

All personal data collected and held by MWC will be kept confidential. However, where disclosure is necessary for MWC’s compliance with any statutory obligations or requirements, or for MWC to provide the Services to you, or to carry out the original purpose or a directly related purpose for which the personal data was collected, such data may be provided to the following parties:

  • The Office of the Communications Authority, or other governmental or statutory authorities, institutions, or organizations;
  • The Company’s associated companies, contractors, agents, or other service providers involved in the sale, administration, or provision of the Services; and
  • Banks, financial institutions, credit card issuing companies or debt collection agencies.

Any questions, comments, suggestions, or information other than personal data that you send or post to this website, or any part thereof, will be deemed voluntarily provided to MWC on a non‑confidential and non‑proprietary basis. MWC reserves the right to use, reproduce, disclose, transmit, publish, and/or post such information elsewhere freely, including sharing it with any associated company, for example, in connection with the development and marketing of services and to meet user needs.

All reasonable efforts are made to ensure that any personal data held by MWC is stored in a secure and safe place.

Transfer of Personal Data Outside Hong Kong

If necessary, MWC may transfer the personal data to places outside the Hong Kong Special Administrative Region for carrying out the purposes, or the directly related purposes, for which the personal data were collected. All such transfers will be conducted in compliance with the requirements of the PDPO.

Retention of Personal Data

Unless a mandatory legal requirement obliges us to retain your personal data for a specified period, we will only keep your personal data for as long as is necessary to fulfill the purpose, or any directly related purpose, for which the personal data was originally collected.

Retention of Personal Data

The personal data MWC collected from you may be used for keeping you up to date the Services . If you wish to opt-out from receiving any information from us, you may write to us at the address shown below. Upon receipt of your written request, we shall cease using your personal data at no cost to you.

Use of Cookies

A cookie is a small text file that is placed on your computer or other electronic device when you access the MWC website. MWC may use cookies on this site in order to:

  • Recognize you whenever you visit this website;
  • Keep track of the items stored in your shopping basket and guide you through the checkout process;
  • Carry out research and statistical analysis to help improve our Services and to better understand visitor and customer requirements and interests;
  • Make your online experience more efficient and enjoyable;
  • Enable tighter security;
  • Enable you to continue browsing;
  • Personalize the site for you.

If you want to disallow the use of cookies, you can do so on your own web browser. If you disable cookies, you acknowledge that you may not be able to use some of the functionality of our website.

Links

This Privacy Policy Statement applies solely to this website. This site may contain links to other websites or pages. By activating a link, for example by clicking on an advertiser’s banner, you will leave this site. MWC does not exercise control over any personal data or other information that you provide to any third party after leaving this site. Access to and use of such other websites is entirely at your own risk.

Data Access and Correction

If you have any queries regarding MWC’s Privacy Policy, or if you wish to access or correct your personal data held by us, you may contact us in writing at the following postal address or by email:

  • Address: Room 801-802, 8/F, One Island South, 2 Heung Yip Road, Wong Chuk Hang, Aberdeen, Hong Kong
  • Email: cs@madison-wine.com

Madison Wine reserves the right to charge you a reasonable fee for complying with a data access request as permitted under the PDPO.

In the event of any discrepancy or inconsistency between the English and Chinese versions of this Privacy Policy, the English version shall prevail.

We keep this Privacy Policy under regular review and will post updates on our website without priority notice.